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The Power Of Broke: How Empty Pockets, A Tight Budget, And A Hunger For Success Can Become Your Greatest Competitive Advantage

 

 

 

The Power of Broke: How Empty Pockets, a Tight Budget, and a Hunger for Success Can Become Your Greatest Competitive Advantage

by Daymond John

rating: 4.5 (372 reviews)

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The instant New York Times bestseller from Shark Tank star and Fubu Founder Daymond John on why starting a business on a limited budget can be an entrepreneur's greatest competitive advantage, showing how brands, companies, and start-ups can leverage the power of broke to achieve success, fame, and profit.

Daymond John has been practicing the power of broke ever since he started selling his home-sewn t-shirts on the streets of Queens. With no funding and a $40 budget, Daymond had to come up with out-of-the box ways to promote his products. Luckily, desperation breeds innovation, and so he hatched an idea for a creative campaign that eventually launched the FUBU brand into a $6 billion dollar global phenomenon.  But it might not have happened if he hadn’t started out broke - with nothing but a heart full of hope and a ferocious drive to succeed by any means possible.

Here, the FUBU founder and star of ABC’s Shark Tank shows that, far from being a liability, broke can actually be your greatest competitive advantage as an entrepreneur. Why?  Because starting a business from broke forces you to think more creatively.  It forces you to use your resources more efficiently. It forces you to connect with your customers more authentically, and market your ideas more imaginatively. It forces you to be true to yourself, stay laser focused on your goals, and come up with those innovative solutions required to make a meaningful mark. 

Drawing his own experiences as an entrepreneur and branding consultant, peeks behind-the scenes from the set of Shark Tank, and stories of dozens of other entrepreneurs who have hustled their way to wealth, John shows how we can all leverage the power of broke to phenomenal success. You’ll meet:

· Steve Aoki, the electronic dance music (EDM) deejay who managed to parlay a series of $100 gigs into becoming a global superstar who has redefined the music industry
· Gigi Butler, a cleaning lady from Nashville who built cupcake empire on the back of a family  recipe, her maxed out credit cards, and a heaping dose of faith
· 11-year old Shark Tank guest Mo Bridges who stitched together a winning clothing line with just his grandma’s sewing machine, a stash of loose fabric, and his unique sartorial flair

When your back is up against the wall, your bank account is empty, and creativity and passion are the only resources you can afford, success is your only option.  Here you’ll learn how to tap into that Power of Broke to scrape, hustle, and dream your way to the top. 

New York Times Bestseller
International Book Awards - Best Business Book of 2016

 

 

Details:
rank: #6,645
price: $15.47
bound: 288 pages
publisher: Crown Business; Reprint edition (April 18, 2017)
lang: English
asin:
isbn: 1101903619, 978-1101903612,
weight: 7.2 ounces (
filesize:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Operation Happiness The 3-Step Plan to Creating a Life of Lasting Joy, Abundant Energy, and Radical Bliss By Kristi Ling March; Rodale; $25 Kristi Ling wants to smash the idea that happiness is a lucky accident that befalls some people but not others10 Percent Entrepreneur Live Your Startup Dream Without Leaving Your Day Job By Patrick JThats as true in business, Voss writes, as it is in the FBIChauncey Mabe August 3, 2016 1"The Power of Broke: How Empty Pockets, a Tight Budget, and a Hunger for Success Can Become Your Greatest Competitive Advantage."Daymond John began his entrepreneurial journey with a $40 budget and a drive to achieve1314

 

Perhaps the most striking thing about Superbosses is how optimisticeven sunnyFinkelsteins tone isPlatform Revolution How Networked Markets Are Transforming the Economy and How to Make Them Work for You By Geoffrey GWhitaker takes the human from the humanities and injects it back into the business world28But the important number is one, as in: Theres no single formula for achieving extraordinary executive presenceMore Privacy Policy Your CA Privacy Rights Children's Online Privacy Policy Interest-Based Ads Terms of Use Contact Us Yahoo!-ABC News Network 2017 ABC News Internet VenturesOK This website uses cookies to allow us to see how our website and related online services are being usedNichols conveys her advice with conviction and enthusiasm and proves that her title of personal transformation guru is well-earnedShapiro has written a book of psychological, social and political significanceAll rights reserved

 

It encourages you to discover projects you enjoy and find opportunities that support your talents, income and happinessIn recent years Huffington has turned her attention to the things that money cant buyVoss provides lists and tips throughout the book, breaking effective negotiating into nine general principles: Be a mirror; dont feel their pain; beware of yes, master no; trigger the two words that immediately transform any negotiation; bend reality; create the illusion of control; guarantee execution; bargain hard; and find black swansYoung entrepreneursand anyone who wants to reach millennial customersmight benefit from this outrageous but engaging bookEgo is the Enemy By Ryan Holiday June: Portfolio; $25 Only 28, Ryan Holiday has gone from triumph to victory since the age of 19, as a media strategist advising rock bands and authors and as a best-selling author himselfVaynerchuk parlayed that success into a social media consulting agency called Vaynermedia, a 10-book $1 million deal with Harper Studio, and the new YouTube show The #AskGaryVee Show, in which Vaynerchuk answers viewer questions about entrepreneurship, social media and brandingWhats more, theyve arranged this volume as a guidebook for each stage of a rising executive careerJessica DiLullo Herrin hit it rich first in 1996 (while still a student at Stanford Graduate Business School) with WeddingChannel.com, one of the first full-service bridal websitesWatt boasts that he intends this book to be no less than the business bible for a new generation 07f867cfac

 

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